Legal
Privacy Policy
Effective Date: May 21, 2026 · Last Updated: May 21, 2026
Ruy Pena Real Estate ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard information when you visit ruypena.com or interact with our services.
Information We Collect
You may submit information to us through:
- Realtor.com lead forms
- Website contact forms
- Home search inquiries
- Property showing and scheduling requests
- Direct phone, email, or SMS communication
Information collected may include your name, phone number, email address, property preferences, budget range, timeline, and inquiry details.
How We Use Information
We use the information you provide to:
- Respond to your inquiries
- Schedule property showings and appointments
- Provide listing updates and market information
- Offer customer support and follow-up communication
- Operate our CRM and workflow automation through Pipedrive, Twilio, Google Calendar, Zapier, and IDX integrations
SMS / Text Messaging
By providing your phone number and opting in, you consent to receive SMS messages from Ruy Pena Real Estate regarding property inquiries, appointment confirmations, listing updates, and follow-up communication.
Message frequency varies. Message and data rates may apply. Reply STOP to opt out at any time. Reply HELP for assistance.
Mobile information will not be shared with third parties or affiliates for marketing or promotional purposes. All categories of personal information will be excluded from third-party sharing, including SMS opt-in data, which will not be shared with any third parties.
You opt in by submitting our contact forms, checking SMS consent boxes, or replying to an initial message from us.
Third-Party Services
Our website integrates with third-party services including Realtor.com, our IDX provider, Pipedrive, Twilio, Google Workspace, and Zapier. Each of these services maintains its own privacy policy governing the information it collects.
Data Retention
We retain your personal information for as long as necessary to provide our services, respond to your inquiries, and comply with our legal obligations.
Your Rights
You may request access to, correction of, or deletion of your personal information at any time by emailing ruy@ruypena.com.
Children's Privacy
Our website is not intended for users under the age of 13. We do not knowingly collect personal information from children.
Policy Updates
We may update this Privacy Policy from time to time. Changes will be posted on this page with a new effective date.
Contact
Ruy Pena Real Estate
Stellar Equity Real Estate
TREC License #826918-SA
Rio Grande Valley, Texas
ruy@ruypena.com
Ruy Pena Real Estate fully supports the principles of the Fair Housing Act and the Equal Opportunity Act.